What it calculates
Enter your monthly views, niche, and primary audience location to get an estimated earnings range including AdSense revenue, potential sponsorship rates, and affiliate income benchmarks.
Understanding CPM vs RPM
- CPM (Cost Per Mille) — What advertisers pay per 1,000 ad impressions. This is before YouTube's cut
- RPM (Revenue Per Mille) — What you actually earn per 1,000 views after YouTube takes its 45% share. RPM is typically 40–55% of CPM
Average RPM by niche
- Finance / Business: $8–$20 RPM
- Technology: $4–$10 RPM
- Education: $3–$8 RPM
- Gaming: $1.50–$4 RPM
- Entertainment / Vlog: $1–$3 RPM
These are estimates only. Actual earnings depend on ad fill rate, video length, viewer geography, seasonality, and YouTube's algorithm. Use these figures for planning, not projection.