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Monetization

YouTube Earnings Calculator

1 min read Verified Guide

Estimate your potential revenue based on CPM, RPM, niche, and audience location

What it calculates

Enter your monthly views, niche, and primary audience location to get an estimated earnings range including AdSense revenue, potential sponsorship rates, and affiliate income benchmarks.

Understanding CPM vs RPM

  • CPM (Cost Per Mille) — What advertisers pay per 1,000 ad impressions. This is before YouTube's cut
  • RPM (Revenue Per Mille) — What you actually earn per 1,000 views after YouTube takes its 45% share. RPM is typically 40–55% of CPM

Average RPM by niche

  • Finance / Business: $8–$20 RPM
  • Technology: $4–$10 RPM
  • Education: $3–$8 RPM
  • Gaming: $1.50–$4 RPM
  • Entertainment / Vlog: $1–$3 RPM

These are estimates only. Actual earnings depend on ad fill rate, video length, viewer geography, seasonality, and YouTube's algorithm. Use these figures for planning, not projection.

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